Making your website mobilefriendly will promote your business to the next level as your site will be available every time someone searches for anything using specific keywords. Onsite factors include keywords, title tags, meta tags, URL structure, and image alt text. How well these factors are optimized determines where a …

Ultimately the best tip is to be sure that this is something you want to do and that the returns will be worthy of the effort. In theory, a website that has a relatively short dwell time would be considered a low quality result, since the user was not able …

Here are several benefits it can provide you within the long run. Black hat SEOs spend nights scheming and biding time before getting caught, such as using bots to take down competition or just generally being kind of evil (you know who you are). When you choose an search authority …

Furthermore, Google has improved its collections experience, which now recommends content related to a theme. Meta search engines (theoretically) will save you time in getting to the search engine results you need. Get out of the house this weekend, try Beverley and expand your mind with these interesting activities. For …

Pay attention to title and description tags, and make sure that they're fully optimized for search engine crawling. In fact, if you rank well on subsequent pages, you may still have a high clickthrough rate, albeit less traffic. Considering who you really are (from a travel perspective at any rate …

If you are really interested in improving your SEO, a strategy needs to be formulated. An SEO expert will need to identify the services or products that drive the most revenue for your business so he can deploy an SEO strategy based on your actual business model. If your meta …

More and more, search engines have begun to incorporate social context into their search results. Consumer-generated advertising works best when targeted to current customers and customers who have high levels of brand loyalty. This research process is very similar to competitor analysis, only this time your focus is solely on …

Advertising can strengthen brand equity. By application servers I am referring to the Java technology realm and the likes of Tomcat, Jetty, JBoss, WebSphere, and WebLogic. You will be able to assess exactly what meta descriptions they are sticking with and which ones they are not. There are so many …

If you think it's hard to be on top at the moment, just wait until five years from now! Search traffic is free and you do not need to pay for it when compared to PPC, public relations, and display ads. If your site puts individual pages into categories and …

If you're under the impression that only big brands can compete in the game of search, you'll be pleasantly surprised to learn that smaller companies can often have the advantage. Keep your navigation simple and focus on a top down structure that passes authority to your most important web pages …